Are you passionate about technology and data, with a keen interest in digital marketing? If so, Accurat.ai has an exciting opportunity for you! We are seeking a dynamic Content Marketer to join our marketing department, working closely with our digital marketing team. In this role, you will play a pivotal part in elevating our brand awareness and driving lead generation through compelling content creation.
What's on the table?
- Collaborate with the team at our Gent HQ to develop and execute content strategies that resonate with our target audience.
- Lead the content production efforts, collaborating with internal teams and external partners as needed to create high-impact conversion tools.
- Work closely with tools like ChatGPT to enhance our content creation processes and engage our audience effectively.
- Enhance and optimize marketing and sales automation processes, seamlessly integrating them with our CRM system (❤️️ Hubspot).
- Deepen your understanding of our customers and effectively communicate our value proposition through content.
- Expand our owned and paid distribution channels, including newsletters, podcasts, social media, PR, and the website/blog.
- Streamline marketing efforts, aligning them with our sales agenda to resonate with the target audience in every campaign.
- Analyze ongoing content marketing campaigns, utilizing data-driven insights to optimize performance.
- Collaborate with the sales team to ensure alignment and effectiveness of lead generation campaigns.
- Push the boundaries of creativity by exploring and implementing innovative content strategies. Your ideas will shape the narrative of Accurat.ai.
- Foster a sense of community through strategic content initiatives. Engage with our audience on social media and other platforms, turning followers into brand advocates.
What we are looking for?
- Degree in marketing or relevant experience.
- Proficient understanding of advertising, including paid search and paid social, with a commitment to staying updated on new advertising methods.
- Willingness to learn about location technology and the retail industry.
- Proactive attitude, goal-oriented, and able to meet deadlines.
- Fluent in Dutch and English; knowledge of French is a plus.
- Prior startup experience is a plus, having grown a startup (together) a major asset
- Always look for further optimization/scalability/automation, and never accept the status quo
- A content marketer in mind and a dare-devil in heart! We love creativity and are open to testing out your ideas.
What do we offer?
- A varied and exciting job in a succesful, fast-growing start-up
- You work across boundaries (Belgium, the Netherlands and you follow our expansion to the EU step by step)
- The possibility to take ownership and grow your career
- All the tools you need to be a high performer, the expertise and support to make you grow
- A team that has your back and supports you with all relevant assets
- Help grow the marketing department from a one-man show to a full band of brothers (or sisters) that you might lead one day
- A competitive salary (with benefits) 💰
- A young, hands-on team (and pancake wednesdays) 🥞
- Autonomy to define and navigate your own path to success
- Infrequent parties, snacks and drinks 🌮 (Success needs to be celebrated!)
- Flexibility in working remote or at our spacious office (Ghent, Ledeberg).
- We offer a fun environment (near Ghent), the expertise and support to make you grow together with our company and the trust and freedom to build your career.
Job Details
- Permanent contract
- Work Location: Hybrid remote in Gent, Ledeberg
Benefits
- Cell phone reimbursement
- Company car
- Company computer
- Eco vouchers
- Food allowance
- Fuel card
- Hospitalization insurance
- Internet reimbursement
- Work from home
Schedule
Supplemental pay types
- 13th month salary
- Vacation money
If you're excited about the prospect of being a key player in our content marketing efforts, we would love to hear from you!